Comments on: Personal Branding: Not a new concept. http://subism.com/2010/03/04/personal-branding-not-a-new-concept/ John Morrison - Photographer and Designer Wed, 08 Feb 2012 01:11:36 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Dan Schawbel http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-434 Dan Schawbel Mon, 08 Mar 2010 02:25:15 +0000 http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-434 John, valid points and thanks for sharing your insights on personal branding. Personal brands are transferable, meaning that if you're well known in your industry, you can move around, which is great for your career, but can hurt your company. It's the only form of career protection that exists today. The only way for a person to stay at a company long-term is if their values, mission and vision are identical. John, valid points and thanks for sharing your insights on personal branding. Personal brands are transferable, meaning that if you’re well known in your industry, you can move around, which is great for your career, but can hurt your company. It’s the only form of career protection that exists today. The only way for a person to stay at a company long-term is if their values, mission and vision are identical.

]]> By: One True Sentence http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-433 One True Sentence Fri, 05 Mar 2010 04:28:05 +0000 http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-433 [...] Personal Branding: Not a New Concept (John Morrison) I know Rebecca’s going to be mad at me, because she was probably going to post these tomorrow. But they were posted today, so – ha! John, Daniel and Rebecca were apparently having a discussion about personal branding recently, and these two posts came out of it. Makes for really interesting reading. Does personal branding negatively or positively affect agencies? [...] [...] Personal Branding: Not a New Concept (John Morrison) I know Rebecca’s going to be mad at me, because she was probably going to post these tomorrow. But they were posted today, so – ha! John, Daniel and Rebecca were apparently having a discussion about personal branding recently, and these two posts came out of it. Makes for really interesting reading. Does personal branding negatively or positively affect agencies? [...]

]]> By: Jenn http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-432 Jenn Thu, 04 Mar 2010 18:06:00 +0000 http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-432 "At the end of the day, a personal brand/reputation has to be backed up by actions and experiences that justify the brand." A-freaking-men! “At the end of the day, a personal brand/reputation has to be backed up by actions and experiences that justify the brand.” A-freaking-men!

]]> By: Raven http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-431 Raven Thu, 04 Mar 2010 16:11:27 +0000 http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-431 Likewise. I think the idea of personal branding has been over used. I remember when it "used" to be called reputation management. But, perhaps I'm dating myself. Like Jenn said, people have been saying negative (and positive) things as long as there have been words and mouths to use them. Social media (why the hell is still called social media, is beyond me, but I digress) is just another platform, broadcaster if you will, to project what folks think. At the end of the day, a personal brand/reputation has to be backed up by actions and experiences that justify the brand. Likewise. I think the idea of personal branding has been over used. I remember when it “used” to be called reputation management. But, perhaps I’m dating myself. Like Jenn said, people have been saying negative (and positive) things as long as there have been words and mouths to use them. Social media (why the hell is still called social media, is beyond me, but I digress) is just another platform, broadcaster if you will, to project what folks think. At the end of the day, a personal brand/reputation has to be backed up by actions and experiences that justify the brand.

]]> By: Jenn http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-430 Jenn Thu, 04 Mar 2010 16:04:21 +0000 http://subism.com/2010/03/04/personal-branding-not-a-new-concept/#comment-430 Agreed! Social media and the practice of it is nothing new. It's been around for a long time, we just now have a name for it. Of course most people don't realize this so when they hear 'personal brand' or 'social media' they get scared, or worried that people will start saying negative things about them/their company. People have been saying negative things for years, whether it was at a tupperware party or on Twitter. Now we have the ability to hear what's being said, which offers the opportunity to make the necessary changes. I could go on and on, but I won't. Excellent post! Agreed! Social media and the practice of it is nothing new. It’s been around for a long time, we just now have a name for it. Of course most people don’t realize this so when they hear ‘personal brand’ or ‘social media’ they get scared, or worried that people will start saying negative things about them/their company. People have been saying negative things for years, whether it was at a tupperware party or on Twitter. Now we have the ability to hear what’s being said, which offers the opportunity to make the necessary changes.

I could go on and on, but I won’t. Excellent post!

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