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Chicago Technology

SEO Food For Thought: Critical Mass Chicago

In Chicago there are two prominent “brands” that operate under the name “Critical Mass.”

One is a digital PR agency.

The other is a monthly gathering of cyclists who flood the streets with bikes on the last Friday of every month.

One represents brands such as Clorox, Nissan, AT&T, and Rolex on the internet. Including brand monitoring and campaign management.

The other has no branding, no official leaders, and a very loose digital presence.

Guess which one has better SEO?

Excuse me, I’ve got a bike to go ride.